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Denver Macaron

Project Type

Photography

Date

April 2023

We designed and developed a fully customized product page that allows customers to curate their own box by selecting up to 12 unique flavors, creating a highly personalized shopping experience. Using advanced custom coding, we enabled intuitive functionality that lets users easily add, remove, or modify flavors in real time, ensuring flexibility and ease of use throughout the selection process.

A key challenge was overcoming the limitations of Wix’s default cart system, which does not natively support complex product customizations. To address this, we engineered a custom solution that accurately displays the selected flavors within both the cart and checkout pages, preserving transparency and clarity for customers before purchase.

Our implementation integrates seamlessly with existing store processes, allowing users to combine their custom-curated box with other standard products and proceed through a smooth, unified checkout experience. The final solution enhances user engagement, improves purchase confidence, and delivers a scalable, conversion-focused eCommerce experience.

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